500+Since 2011, we have conducted over 500 interviews with people from different countries, of all ages, and with diverse backgrounds.
Market research
Understand your target audience, how to reach them, and what they really want.
500+
I believe that the key to designing great products and services lies in thoroughly understanding your customer. While data is important, I find that informal conversations often provide the greatest insights. By asking the right questions and listening to their stories, needs, and wishes, we come to insights that data alone cannot provide. This human-centered approach enables you to design products and services that deliver concrete results—not only on paper but in the real world, by real people.
Does this sound like what you need? Feel free to give me a call to get to know each other and see if and how I can help.
Schedule introduction callRelated work
Since 2011, we have conducted over 500 interviews with people from diverse backgrounds.
Approach
You want to talk to real people, not a test group that has done hundreds of surveys. That's why I often recruit respondents within the target audience ourselves, to speak to real people and get representative insights.Capabilities
Depending on the challenge at hand, I can involve extra people I often work with in the project. To discuss what makes sense in your specific situation, it is best to schedule a call—then we can go through the possibilities together.
Interviews
Execution and recruitment
Surveys
Development and distribution
Behavioral observation and pattern analysis
Product validation and willingness to pay
Customer satisfaction research and NPS
Analysis of competition, opportunities, and threats
Target audience, segmentation, and persona development
Digital analytics and data analysis
Does this sound like what you need? Feel free to give me a call to get to know each other and see if and how I can help.
Schedule introduction callWhy Hubition?
Clients say my unique aspect lies in achieving quick, concrete results: understanding the challenge at its core and quickly testing everything in the real world.
100+ happy clients, from start-ups to international enterprises.
250+ new propositions and working methods delivered since 2011.
5M+ people reached with the products I have worked on.
Founded multiple companies and products, including InterviewKit, Frontender (5,000+ users), and The Prototype Factory.
Many unique insights from hundreds of interviews with entrepreneurs, customers, and specialists in various fields and backgrounds.
Option to involve a larger group of skilled professionals and experts I often work with in the project when needed.
Does this sound like what you need? Feel free to give me a call to get to know each other and see if and how I can help.
Schedule introduction call
"Jeroen is able to take large, daunting, poorly defined tasks, break them down, and fill in the blanks. He approaches his work with enthusiasm and he has an infectious energy that motivates the rest of the team. It has genuinely been a pleasure to work with Jeroen and I can't wait to work with him again in the future."
Kieran McHughFounder & CEO, Daybridge"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."
Tim BoschSenior Project Manager, Wunderman Thompson"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."
Sascha BloemhoffStrategic Marketing Director Niagra, Covestro"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."
Herbert van HoogdalemCreative Director, Professional Outsiders"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."
Mark KarstenHead of Digital, Decathlon Switzerland"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."
Marsha PinedoFounder, Stichting Villa Pinedo"A collection of talent, who we love to work with."
Joost van der PlasManaging & General Partner, Maven 11"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."
Pim van der DeureFounder, ZZParking"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."
Stijn de BekkerChief Information Officer, Heineken"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."
Tim BoschSenior Project Manager, Wunderman Thompson"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."
Sascha BloemhoffStrategic Marketing Director Niagra, Covestro"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."
Herbert van HoogdalemCreative Director, Professional Outsiders"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."
Mark KarstenHead of Digital, Decathlon Switzerland"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."
Marsha PinedoFounder, Stichting Villa Pinedo"A collection of talent, who we love to work with."
Joost van der PlasManaging & General Partner, Maven 11"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."
Pim van der DeureFounder, ZZParking"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."
Stijn de BekkerChief Information Officer, Heineken"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."
Stijn de BekkerChief Information Officer, Heineken"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."
Tim BoschSenior Project Manager, Wunderman Thompson"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."
Sascha BloemhoffStrategic Marketing Director Niagra, Covestro"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."
Herbert van HoogdalemCreative Director, Professional Outsiders"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."
Mark KarstenHead of Digital, Decathlon Switzerland"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."
Marsha PinedoFounder, Stichting Villa Pinedo"A collection of talent, who we love to work with."
Joost van der PlasManaging & General Partner, Maven 11"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."
Pim van der DeureFounder, ZZParking"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."
Stijn de BekkerChief Information Officer, Heineken"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."
Tim BoschSenior Project Manager, Wunderman Thompson"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."
Sascha BloemhoffStrategic Marketing Director Niagra, Covestro"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."
Herbert van HoogdalemCreative Director, Professional Outsiders"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."
Mark KarstenHead of Digital, Decathlon Switzerland"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."
Marsha PinedoFounder, Stichting Villa Pinedo"A collection of talent, who we love to work with."
Joost van der PlasManaging & General Partner, Maven 11"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."
Pim van der DeureFounder, ZZParking
Let's chat.
To get to know each other and see if I can help, you can schedule a video call below. Don't worry, there is no sales pitch—if we are not the right match, I am just as happy to refer you to another solution. I look forward to our conversation!
Schedule introduction call