Prototyping & validation

Quickly test new ideas to find valuable opportunities.

Executed with:

We have made and tested prototypes for Unilever, Heineken, Picnic, and dozens of other companies – of various sizes and from different sectors.

Our prototypes are hyper-realistic and barely distinguishable from real products, resulting in better research results.

We prototype and test all kinds of propositions – these can be digital products, but also physical products and services.

The real test of a product or service is how well it performs in the real world. That's why we want to reach that point as quickly as possible. By prototyping products and services that feel real, we can quickly gather feedback, improve designs, and validate assumptions. We are unique in creating hyper-realistic prototypes of products or services in just a few days, allowing us to gather more valuable feedback in the real world. This ensures that we can discover valuable new opportunities and improve current propositions at a fraction of the time and cost of other development methods.

Does this sound like what you need? Feel free to give me a call to get to know each other and see if and how I can help.

Schedule introduction call

Related work

Since 2011, we have delivered more than 100 realistic prototypes for all kinds of organizations.

View more work

Approach

The art of good prototyping, we believe, is to create something as quickly as possible that people think is real. This way, you get genuine, honest, and practical answers, just like you would get in the real world, instead of desired answers in a test setting.

Capabilities

Depending on the challenge at hand, I can involve extra people I often work with in the project. To discuss what makes sense in your specific situation, it is best to schedule a call—then we can go through the possibilities together.

Strategy and concept development

Low-fidelity prototyping

Sketching & wireframing

Digital prototyping

Figma & PrototypeKit

Service prototyping and contextual testing

Monetization strategy and testing

Feedback loops
and continuous improvement

Co-creation and prototyping workshops

Concept validation and usability testing

Does this sound like what you need? Feel free to give me a call to get to know each other and see if and how I can help.

Schedule introduction call

Why Hubition?

Clients say my unique aspect lies in achieving quick, concrete results: understanding the challenge at its core and quickly testing everything in the real world.

100+ happy clients, from start-ups to international enterprises.

250+ new propositions and working methods delivered since 2011.

5M+ people reached with the products I have worked on.

Founded multiple companies and products, including InterviewKit, Frontender (5,000+ users), and The Prototype Factory.

Many unique insights from hundreds of interviews with entrepreneurs, customers, and specialists in various fields and backgrounds.

Option to involve a larger group of skilled professionals and experts I often work with in the project when needed.

Does this sound like what you need? Feel free to give me a call to get to know each other and see if and how I can help.

Schedule introduction call

"Jeroen is able to take large, daunting, poorly defined tasks, break them down, and fill in the blanks. He approaches his work with enthusiasm and he has an infectious energy that motivates the rest of the team. It has genuinely been a pleasure to work with Jeroen and I can't wait to work with him again in the future."

Kieran McHughFounder & CEO, Daybridge

"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."

Tim BoschSenior Project Manager, Wunderman Thompson

"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."

Sascha BloemhoffStrategic Marketing Director Niagra, Covestro

"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."

Herbert van HoogdalemCreative Director, Professional Outsiders

"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."

Mark KarstenHead of Digital, Decathlon Switzerland

"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."

Marsha PinedoFounder, Stichting Villa Pinedo

"A collection of talent, who we love to work with."

Joost van der PlasManaging & General Partner, Maven 11

"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."

Pim van der DeureFounder, ZZParking

"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."

Stijn de BekkerChief Information Officer, Heineken

"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."

Tim BoschSenior Project Manager, Wunderman Thompson

"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."

Sascha BloemhoffStrategic Marketing Director Niagra, Covestro

"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."

Herbert van HoogdalemCreative Director, Professional Outsiders

"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."

Mark KarstenHead of Digital, Decathlon Switzerland

"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."

Marsha PinedoFounder, Stichting Villa Pinedo

"A collection of talent, who we love to work with."

Joost van der PlasManaging & General Partner, Maven 11

"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."

Pim van der DeureFounder, ZZParking

"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."

Stijn de BekkerChief Information Officer, Heineken

"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."

Stijn de BekkerChief Information Officer, Heineken

"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."

Tim BoschSenior Project Manager, Wunderman Thompson

"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."

Sascha BloemhoffStrategic Marketing Director Niagra, Covestro

"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."

Herbert van HoogdalemCreative Director, Professional Outsiders

"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."

Mark KarstenHead of Digital, Decathlon Switzerland

"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."

Marsha PinedoFounder, Stichting Villa Pinedo

"A collection of talent, who we love to work with."

Joost van der PlasManaging & General Partner, Maven 11

"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."

Pim van der DeureFounder, ZZParking

"Visualising our idea in a workable prototype really accelerated our product development. I am convinced that this made our concept win our global contest."

Stijn de BekkerChief Information Officer, Heineken

"Hubition has been a terrific partner in the development of our new product. It was a pleasure to work together, and I would highly recommend them."

Tim BoschSenior Project Manager, Wunderman Thompson

"Jeroen is one of a kind. Dedicated to the success of the project, involved, committed, and a man of his word. It's been a pleasure to work with Jeroen."

Sascha BloemhoffStrategic Marketing Director Niagra, Covestro

"I have worked with many agencies in my life, but Hubition outperforms all of them. They leave the established order lagging far behind."

Herbert van HoogdalemCreative Director, Professional Outsiders

"The collaboration with Hubition went very smoothly and easily. A pleasure to work with."

Mark KarstenHead of Digital, Decathlon Switzerland

"I got to know Jeroen as hardworking and with a heart for VillaPinedo. He works quickly and precisely and is open to new initiatives."

Marsha PinedoFounder, Stichting Villa Pinedo

"A collection of talent, who we love to work with."

Joost van der PlasManaging & General Partner, Maven 11

"We hired Hubition to create a platform that would automate most of our work. I am really happy with our collaboration and would definitely recommend them."

Pim van der DeureFounder, ZZParking

Let's chat.

To get to know each other and see if I can help, you can schedule a video call below. Don't worry, there is no sales pitch—if we are not the right match, I am just as happy to refer you to another solution. I look forward to our conversation!

Jeroen

Schedule introduction call

Prototyping & validation

Since 2011, we have delivered more than 100 realistic prototypes for all kinds of organizations.

Heineken

ABN AMRO Social Impact

Grip

Picnic

Moneyou

Arval

Knorr

Kendu

Pukka

Capabilities

Clients say my unique aspect lies in achieving quick, concrete results: understanding the challenge at its core and quickly testing everything in the real world.

Let's chat.

Hubition

Sectors

Areas

Apps

Prototyping & validation

Since 2011, we have delivered more than 100 realistic prototypes for all kinds of organizations.self.__wrap_n!=1&&self.__wrap_b(":R2cmfnnijta:",1)

Heineken

ABN AMRO Social Impact

Grip

Picnic

Moneyou

Arval

Knorr

Kendu

Pukka

Capabilities

Clients say my unique aspect lies in achieving quick, concrete results: understanding the challenge at its core and quickly testing everything in the real world.self.__wrap_n!=1&&self.__wrap_b(":R2d2fnnijta:",1)

Let's chat.self.__wrap_n!=1&&self.__wrap_b(":R1l6fnnijta:",1)

Hubition

Sectors

Areas

Apps

Since 2011, we have delivered more than 100 realistic prototypes for all kinds of organizations.

Clients say my unique aspect lies in achieving quick, concrete results: understanding the challenge at its core and quickly testing everything in the real world.

Let's chat.